灯Akari Studios
Information Architecture · v2 · post-discovery
Hiroshi Kubota — what goes where.
The site map, grounded in our design-discovery session. Green = confirmed · amber = still deciding · red = open question. Six pages, with the four neighbourhood pages doing the heaviest lifting.
Confirmed
Decide tomorrow
Gap to fill
Global — on every page
Persistent
Nav: Sell · Neighbourhoods · About · Contact
CTA: Book a call
CTA: What's my home worth?
Footer: brokerage + REALTOR® + MLS® disclaimers
English site · Japanese cultural cues
Primary pages
HomeConfirmed · seller-first
- Hero — Hiroshi-centered photo (drone/aerial alt) + "Local agent for the Tri-Cities" + Book/Contact
- Proof carousel — Medallion Club · Director's Platinum · 31 × 5.0★ · RateMyAgent
- Proof of work — differentiators (photographer 12–14 yrs, inspection depth, pre-listing prep)
- Neighbourhoods — 4 area tiles (the heart of the page)
- Valuation — kept but deprioritized ("did my reno raise my value?")
- About snippet → story
- Reviews — real 5★
- Optional listings / MLS® search entry
- Close — book / email (leads → email)
About / My StoryConfirmed
- Full story (Bell → bartending → team → solo)
- Positioning + trusted trade partners
- Awards: Medallion Club · Director's Platinum
- Cultural note — Japanese roots, a line in 日本語
Sell Your HomeConfirmed · key
- Valuation tool (lead capture)
- His selling process, step by step
- Pro photos · floor plans · relisting strategy
- Seller testimonials
- Book a consultation
NeighbourhoodsConfirmed · 4 pages · priority
- 1 · Central Coquitlam — subs: Millardville, Brookhaven
- 2 · North Burnaby — Brentwood, Capitol Hill
- 3 · Port Moody — sub: Heritage Mountain
- 4 · Port Coquitlam — sub: Citadel Heights
- Each: local guide · market snapshot · listings · hyper-local tips
Millardville folded into Central Coquitlam (no standalone page).
ContactConfirmed
- Contact form + book
- Phone · email
- Which booking tool? Where do leads land?
Listings / MLS® SearchConfirmed · IDX
- MyRealPage IDX embed
- Active listings, area-filtered
Tertiary priority · iframe → doesn't rank (area pages carry SEO).
Still deciding
IDX / property searchDecide
- Embed on-site vs. external link?
- Monthly cost + board approval pending
Hero treatmentTesting
- Hiroshi-centered photo (leaning) vs. drone/aerial
- Aaron testing compressed video vs. static for load
Valuation angleDecide
- Keep but deprioritize
- Try "did my renovation raise my value?"
Resolved this session
Locked
4 areas + sub-pockets
Awards & reviews to feature
English + Japanese cultural cues
Brand: Red Hat Display + existing colours
Leads route to email
Blog/Insights = Will's content
Open questions to close
Still to confirm
IDX: embed on-site vs. external link (+ monthly cost)
Board reply to Hiroshi's IDX email (idx@gvrealtor.ca)
Booking tool + email-routing details
Email on the domain (before any DNS move)
Google Business Profile ownership
~$500/mo: Google Ads vs. SEO (Will's session)